We go either Friday evening, Saturday or Sunday. If we go 1st thing on Sunday morning it isn't so busy, the downside to Friday afternoon is that when we leave the store we hit rush hour trafficOurs constitutes a list of everything we need to get when we do our shopping trip into town. It always takes a minimum of half a day. If more than 2 or 3 closely distanced stores need visiting, then it's a lunch or job . One disadvantage of living rurally , but it was the same when we lived in the Lake District, UK, not to mention Scotland, but it wasn't as bad when we lived rurally in Surrey. That was only a half hour drive to the shops so we'd easily get home for lunch on a Saturday or we'd eat out on a Friday at the local pizza express and do the shopping on a Friday night . That got moved to a Thursday night because the supermarket was a lot less busy . It did mean that hubby had to pick me up from work with the bike rack on car or drop me into work the following morning though!